Starter
$297
per month
A complete, correctly-structured Google Business Profile.
- Full profile optimization
- Category & service setup
- Weekly Google Posts
Google Business Profile
Turn Your Google Business Profile Into a Lead Channel
Your Google Business Profile is the first thing local customers see — and usually the deciding one. We optimize it to rank, convert, and feed you calls.
Your Profile Is Your Storefront on Google
For local searches, the Google Business Profile is where the decision happens — customers compare hours, reviews, photos, and how recently you have posted, then call whoever looks most credible and available.
Most profiles are set up once and forgotten: wrong categories, missing services, no posts, unanswered reviews. Each gap costs ranking and calls. We fix the structure and keep it active so Google treats you as a live, trusted business.
What You Get
What's Included
- Complete profile optimization (categories, services, attributes)
- Photo and product/service population
- Weekly Google Posts to keep the profile active
- Review response management
- Q&A seeding and monitoring
- Local Service Ads (LSA) readiness prep
Process
How It Works
1
Free Growth Score™
We score your current profile against what actually drives local ranking.
2
Profile Blueprint
A prioritized fix list — categories, services, content, reviews.
3
Optimize & Activate
We rebuild the profile and start a steady posting/response cadence.
4
Monitor & Maintain
Ongoing management so the profile stays complete and active.
The Difference
Why This Beats the Alternatives
| Doing It Yourself | Typical Agency | Alliance Optima |
|---|---|---|
| Set it up once, never touch it | One-time cleanup | Ongoing optimization + posting cadence |
| Guess primary category | Copy a competitor | Category strategy based on how you are searched |
| Leave reviews unanswered | No review workflow | Managed review responses |
| Never LSA-eligible | Ignores LSA | Profile shaped for LSA approval |
Pricing
Google Business Profile Pricing
Transparent monthly plans. No long-term contracts.
Growth
$497
per month
Turn your profile into a lead channel and get LSA-ready.
- Everything in Starter
- Local Service Ads readiness
- Review response management
- Q&A + photo strategy
Scale
$897
per month
For competitive markets and multiple locations.
- Everything in Growth
- Multi-location profiles
- Competitor monitoring
- Priority support
Prices shown are starting points — tell us about your business and we’ll confirm the right plan.
ROI Estimator
What a Few More Customers Are Worth
Estimated monthly return
$3,200
$38,400 per year
A qualitative estimate based on your numbers — not a guarantee.
Why Work With Us
Low-Risk, No Long-Term Lock-In
- No long-term contracts — month-to-month, cancel anytime
- Bilingual service (English & French)
- Québec-based — Law 25 / PIPEDA-aware
- Work directly with the founder, not an account layer
- Every engagement starts with a free, data-driven Growth Score™
KPIs to Track
What We Move
Calls
Calls and messages straight from your profile
Directions
Direction requests from nearby searchers
Actions
Profile views converting to website clicks
LSA
Readiness for Google Local Service Ads
Who It's For
Built for Your Industry
Profile priorities differ by trade. See the playbook for yours:
FAQ
Google Business Profile FAQ
What is the difference between GBP optimization and local SEO?
Your Google Business Profile is one (critical) part of local SEO. Optimizing it improves your Map Pack odds; full local SEO also covers your website, service-area pages, and citations. Many businesses start with the profile because it moves fastest.
Do you manage my reviews too?
Yes — review response is part of the Growth plan, and we can pair it with our dedicated review-management service to also generate new reviews.
Can you get me approved for Local Service Ads?
We prepare your profile, categories, and documentation into the shape LSA approval requires. Google makes the final approval decision, but a clean, verified profile removes the most common blockers.
What if I lose access to my profile?
We help you recover or claim ownership as part of onboarding, then set up proper access so you always retain control.
Related Services
- Free, no-obligation Growth Score™
- Bilingual EN / FR service
- No long-term contracts
- A real strategist on every session
See How Your Profile Scores
Your free Growth Score™ grades your Google Business Profile and shows the fixes that move calls.