Launch
$597
per month + ad spend
Minimum ad spend $1,000/mo
Get a converting Meta (Facebook & Instagram) campaign live.
- Single-platform (Meta Ads)
- Creative + audience setup
- Monthly optimization
Meta / Facebook Ads Management
Facebook & Instagram Ads That Actually Fill Your Pipeline
Reach local customers on Facebook and Instagram before they even search — with managed creative, sharp targeting, and transparent fees that keep the focus on results.
Meta Ads Create Demand Search Cannot
Google Ads capture people already searching; Facebook and Instagram (Meta) ads create demand — putting your offer in front of local customers before they think to look, which is powerful for promotions, memberships, events, and higher-consideration services.
The difference between Meta ads that work and money down the drain is creative and targeting. We manage both, run proper tracking, charge a transparent fee rather than a slice of your budget, and start with the free Growth Score™ so your landing experience is ready to convert the traffic.
What You Get
What's Included
- Audience research and targeting strategy
- Ad creative direction (image and video)
- Campaign build across Facebook and Instagram
- Conversion tracking and pixel setup
- Landing-page conversion review
- Ongoing optimization and transparent reporting
Process
How It Works
1
Free Growth Score™
We check your offer and landing experience are ready for paid traffic.
2
Campaign Blueprint
Audiences, creative angles, and budget mapped to your goal.
3
Build & Launch
We produce the creative, set up tracking, and launch across Meta.
4
Optimize
Ongoing creative and audience testing toward cost-per-lead.
The Difference
Why This Beats the Alternatives
| Doing It Yourself | Typical Agency | Alliance Optima |
|---|---|---|
| Boost a post and hope | Percentage-of-spend fees | Transparent flat management fee |
| One image, one audience | Minimal creative testing | Ongoing creative + audience testing |
| No pixel or tracking | Reports reach only | Conversion tracking to leads |
| Send clicks to your homepage | Ignores landing pages | Landing-page conversion review |
Pricing
Facebook Ads Pricing
Transparent management fee plus your ad spend. Minimums apply so campaigns have room to work.
Growth Ads Bundle
$1,197
per month + ad spend
Minimum ad spend $2,000/mo combined
Meta + Google managed together for full-funnel coverage.
- Meta Ads + Google Ads
- Cross-platform retargeting
- Landing-page conversion review
- Bi-weekly optimization
Scale
$1,997
per month + ad spend
Minimum ad spend $3,500/mo
Aggressive, transparent-fee growth across channels.
- Everything in Growth Ads
- Advanced creative testing
- Weekly reporting
- Priority support
Prices shown are starting points — tell us about your business and we’ll confirm the right plan.
ROI Estimator
What a Few More Customers Are Worth
Estimated monthly return
$1,750
$21,000 per year
A qualitative estimate based on your numbers — not a guarantee.
Why Work With Us
Low-Risk, No Long-Term Lock-In
- No long-term contracts — month-to-month, cancel anytime
- Bilingual service (English & French)
- Québec-based — Law 25 / PIPEDA-aware
- Work directly with the founder, not an account layer
- Every engagement starts with a free, data-driven Growth Score™
KPIs to Track
What We Move
CPL
Cost per lead from Meta, tracked and driven down
CTR
Creative that earns clicks at lower cost
Reach
Local audiences before they search
ROAS
Return on ad spend, reported transparently
Who It's For
Built for Your Industry
Social intent differs by business. See the playbook for yours:
FAQ
Facebook Ads FAQ
Is this Facebook or Instagram?
Both — they run on the same Meta ad platform, so we place your ads across Facebook and Instagram where your audience actually spends time.
How are your fees structured?
A transparent flat management fee, separate from your ad spend — never a percentage of your budget. Our incentive stays on your results.
Do Meta ads work for service businesses?
Yes, especially for demand generation, promotions, memberships, and higher-consideration services. For pure emergency-intent searches, Google Ads often pairs better — which is why the Growth Ads bundle runs both.
What is the minimum ad spend?
We set a minimum so campaigns can gather enough data to optimize. Your Growth Score™ conversation covers what fits your market and goal.
Related Services
- Free, no-obligation Growth Score™
- Bilingual EN / FR service
- No long-term contracts
- A real strategist on every session
See If Meta Ads Fit Your Business
Your free Growth Score™ checks whether your offer and funnel are ready to convert paid social traffic.